Our Team
email: amy@amyoliver.ca
AMY OLIVER
Founder + CEO
mba, BScPh, rph, pmp, clc
Amy Oliver is a passionate and experienced entrepreneur and business owner. She has advised and coached hundreds of healthcare leaders, teams, and business owners to drive high performance within the health and social services industries. Amy is also a sought-after keynote speaker at events and conferences related to healthcare, leadership, and social wellness.
Amy specializes in driving organizational behaviour, leadership, and operations. She holds an MBA with a dual concentration in Organizational Leadership and Health Administration. She is a licensed pharmacist, a Certified Leadership Coach, and a globally certified Project Management Professional. Amy also holds certificates in Emotional Intelligence and Advanced Strategic Management and Leadership.
Amy is a success-driven and proven executive with a passion to assist organizations and leadership teams in the areas of entrepreneurship, operations, strategy development, project planning, leadership and engagement, and gender diversity.
Amy has won several professional practice and leadership awards locally and internationally and has been selected by the Governor-General of Canada as an emerging leader and is an alumni of the Governor General Canadian Leadership Conference.
email: robin@amyoliver.ca
ROBIN OLIVER
VP, Healthcare and Creative Projects
MBA(c), BScPh, RPh
Robin Oliver is an experienced professional with over a decade of expertise in retail pharmacy operations, complemented by a background in post-secondary education curriculum development and delivery. Passionate about contributing to positive change in organizations, Robin leverages various change and project management strategies to enhance efficiency and effectiveness.
Currently pursuing an MBA with a focus on Sustainability and Organizational Leadership at the Asper School of Business, Robin is committed to staying abreast of the latest trends in business and health practices. His licensure as a pharmacist underscores his dedication to providing valuable contributions on the front lines of the healthcare system.
In addition to his significant role in our Healthcare portfolio, Robin takes the lead on Creative Projects. His practical leadership approach and diverse skill set position him as an asset for roles that require a blend of operational expertise, educational background, and a commitment to public service.
email: heather@amyoliver.ca
HEATHER PERFANICK
Director, Operations and Administration
BA
You’ll find Heather keeping us meticulously organized, facilitating our project management, operations, administration, and events. Heather helps us maintain the flow in our remote offices and keeps our firm running efficiently by providing our team with resources, tools, support on technical processes, and more.
Her proactive approach, strong relationship skills, autonomy, and ability to streamline is a meaningful contribution that helps us add more productive hours to our day to support and focus directly on our clients.
HOLLY LABELLE
Manager, Client Relations and Administration
Holly Labelle is our Manager of Client Relations, and you’ll find her out and about in the field in your practices, at tradeshows, and events listening to your stories and helping to match you with people that can help you move forward. She is a master networker and is passionate about helping our clients live their best lives and succeed in their businesses. Her enthusiasm for helping people shines through in all her interactions. Holly brings two decades of experience in fostering and supporting people. Her contagious energy encourages human elements in our practice by inviting people into our networks, hearing their challenges, matching them with solutions, making everyone laugh, and sparking meaningful connections.
BREANNE PATHUIS
Coordinator, Administrative Services and Communications
Breanne is our Coordinator of Administrative Services and Communications, bringing an impressive blend of expertise and creativity to our team. With a strong academic foundation in communications and rhetoric, she excels at crafting compelling narratives and strategic messaging. Her professional journey includes impactful work with respected organizations like UNICEF, the Alzheimer’s Society, Folklorama, and the YWCA, where her communication skills played a pivotal role in advancing their missions.
Breanne’s role is vital in ensuring the seamless operation of our organization, with a particular emphasis on communications and design. Her background in rhetoric enhances her ability to analyze complex ideas, foster meaningful connections, and deliver thoughtful, audience-centric content. Her strategic thinking and creative flair shine in every project she undertakes, whether designing engaging campaigns or streamlining internal communications.
In addition to her administrative and communications expertise, Breanne is deeply committed to creating inclusive and thriving workplaces. Her dedication is evident in her work with women’s shelters and her leadership in managing philanthropy initiatives for health-related non-profits. With a knack for juggling the details of various projects while championing our communication efforts, Breanne ensures that every aspect of our operations flows seamlessly. We are proud to have her diverse skill set and unwavering dedication driving our mission forward.
JEN HAMILTON
Senior Consultant, Talent
Jen Hamilton is a Human Resources Professional with specialized experience in recruitment, talent development, employer branding, social media and relationship management.
She brings over 15 years of diverse recruitment experience having worked in the financial, retail, pharmacy, and healthcare sectors, both on a national and provincial level. Her experience has taken her across Canada and the US hosting post secondary institution events and seminars, and speaking on HR Leadership panels.
Jen is passionate about helping her clients find their next great hire and prides herself on supporting her clients through every step of the recruitment process.
She holds a BA from the University of Victoria, and a HR Certificate with Distinction from the British Columbia Institute of Technology. Having an interest in mental health, Jen also recently obtained her Mental Health First Aid Certificate from the Canadian Mental Health Association of Canada.
email: carly@amyoliver.ca
Dr. CARLY CREWE
Senior Consultant, Healthcare and Professional Wellness
MD, CCFP
Dr Carly Crewe is passionate about empowering individuals and organizations to reduce mental health stigma and increase access to mental health resources and support. She helps organizations develop customized plans to support their networks by implementing best practices in mental health, professional wellness and psychological safety.
Carly is a family physician, psychotherapist, business owner and entrepreneur with a special interest in mental health. She has practice experience across several provinces and in various healthcare delivery models. Her expertise and insights include practice optimization strategies and team and leadership dynamics. She is passionate about advancing women in leadership and provides executive mindset and life coaching for high performance women.
Carly is also the CEO of Eunoia Medical, an innovative virtual mental health clinic for women working with a team of incredible female doctors to revolutionize mental health care for women. After opening her clinic in early 2021, Carly was able to grow her team and scale over 1000% in her first year of operation. She is knowledgable in the implementation of telemedicine for practice owners, streamlining technology to reduce workforce demand as well as clinic identity, online branding and marketing.
Carly is also a bestselling author, podcast host and mental health content creator for online publications and organizations such as LifeSpeak.
Associates
Dr. LANA WICENTOVICH
B. Sc (honors), MD, Dip P. Derm, CCFP, FCFP
With decades of experience working within general practice, specialty medical clinics, independent virtual medical platforms, and medical esthetics businesses, Lana understands the need for clinicians to focus their efforts where their expertise lies so they can be most impactful– being in front of patients and clients and providing outstanding service and care. Lana is committed to using Access, Improvement and Measurement to enhance the efficiency and effectiveness of medical practitioners and health care providers and in doing so, improving patient outcomes. Her emphasis is helping clinicians focus their work and practice protocols to ensure teams are supported to work to their highest scope while simultaneously delivering exceptional patient (client) centred care and service. She supports healthcare transformation through system design, service delivery modernization, and strategy development and planning.
She has held physician leadership roles and served on regional primary care network boards. She holds an MD, Diploma in Dermatology, and is a Fellow of the College of Family Physicians of Canada. She currently holds licenses in both Alberta and British Columbia and has practiced in Manitoba and Nova Scotia. She has extensive training in a variety modalities of psychotherapy (DBT and CBT) and is completing the Optimize Intensive Coaching Program.
Larissa Kanhai
MBA, B.A. (Hons), B.Sc.
Larissa Kanhai is a strategic leader and community advocate. With passions for environmental justice, anti-racism, and intersectional feminism, Larissa brings over 20 years of expertise to her professional and volunteer endeavours.
Her professional philosophy is to always begin with values, to operate with integrity, and to meet clients where they are at.
Larissa holds an MBA in Sustainability and Public Enterprise, a B.A. Hons in International Development, a B.Sc. in Biology, and has a non-profit background in social justice. An ardent proponent of continuous learning, Larissa has training in anti-racism and inclusion, conflict resolution, project management, and GBA+. She has also been awarded PROSCI Change Management certification as well as a Blue Belt in Innovation Engineering.
Larissa is a skilled workshop facilitator, project manager, and writer. Her greatest impact is made through engagement and relationship building. By exploring divergent thinking, Larissa has the skills to support behavioural and organizational change using an intersectional and decolonial lens. Larissa identifies as a cis-gender female, first-generation Canadian, and person of colour (pronouns: she/her/elle).
Sridhar Nair
MBA, MCA, BCA, lssgb
Sridhar Nair is an IT professional with experience in software development, business analysis, and project management. He has a background in managing cross-functional business operations and technology projects. He is passionate about helping solve business problems through technology and systems.
Sridhar is skilled at assessing complex situations and problem-solving. Having worked in diverse international teams, he has developed an appreciation for complex dynamics. He is skilled at group facilitation and enjoys working with people with diverse perspectives.
Sridhar holds an MBA with a specialization in Supply Chain Management and Marketing, a masters degree in computer applications and is lean six sigma green belt certified.
William Grossberndt
BAPS
William Grossberndt is the Creative Director at Pencil Creek, a writing solutions company that is proud to collaborate with Amy Oliver & Co. He is a creative writer and political scientist with a passionate interest in the fine art of writing mechanics, modern business in the digital age, contemporary social issues, international relations, community governance, and the intricacies of public policy. He enjoys sharing compelling personal stories that accurately portray the lived experiences of hard-working people who are striving every day to improve themselves and their local communities.
Will brings 20 years of experience working with a variety of nonprofits and public institutions.